About

Hi. I’m Neicole Crepeau, author of this blog and creator of CurateXpress. I’m also the Director of Online Strategy at Coherent Interactive, located in Seattle, Washington. We build websites, mobile applications, and social media strategy.

What does Coherent bring to the table?

• A focus on your business and the problems you’re trying to solve. We take the time to ask the right questions to understand your business, your customers, and your goals. Only then do we start talking solutions.
• An understanding of marketing and social media. Chances are you’re using social media and your website/mobile apps to market or sell your products or services. Don’t you want to work with a technology company that “gets” marketing? We do. We can help you develop your social media strategy, implement it, and we can design and build the website and mobile apps to work in tandem with your strategy.
• The technical chops. Coherent Interactive’s owners each worked over a dozen years at Microsoft and all have deep technical knowledge. We’ve built products big and small, and everything from simple brochure websites to large websites with complex workflows. We work in PHP, Unix, Javascript, .NET, C#–whatever technology and platforms are best for our clients. We also have deep ecommerce experience, and are certified Authorize.NET developers.
• A strong background in usability and design. We have backgrounds in user-centered design and experience conducting user research, usability tests, and designing websites and social media strategies based on a solid understanding of customer goals and needs.

Can we help you?

About Neicole

I have 25 years in the tech industry, working for software or web companies, both large and small. I began my career working in small tech start-ups, wearing many hats. Eventually, I ended up working for Microsoft where I worked doing  technical writing, leading usability and design projects, acting as a program manager, and consulting in product management.  For the last few years, I’ve focused on social media, helping businesses implement social media marketing strategies, developing ways to integrate social media into websites, reporting on the industry, and speaking and blogging about social media.